Hyacinth.
A handsome young man from Amyclae. Hyacinth (or Hyacinthus) was loved by Apollo, the bard Thamyris, and Zephyr, the west wind. According to Ovid, Apollo was so taken with the young man that he neglected his other duties. While teaching Hyacinth to throw the discus, Apollo accidentally struck and killed him; in another version, it was Zephyr who blew the discus off course out of jealousy. Where Hyacinth’s blood spilled, Apollo caused a hyacinth flower to grow. Hyacinth was honored every year in the Laconian festival Hyacinthia, a ceremony of regeneration.